Svedala, Sweden – July 23, 2025 – Svivlo is proud to announce that our revolutionary fishing reels have been ranked #3 in Outdoor Radio Network’s Top 10 Most Innovative Products at ICAST 2025, making them one of A Most Innovative Product at ICAST 2025.
The announcement, made on July 21, follows the conclusion of ICAST 2025 – the world’s largest sportfishing trade show, held in Orlando from July 15–18. After being showcased, our reels were part of A Most Innovative Product at this event. This year’s event showcased groundbreaking innovations aimed at redefining the angling experience, and Svivlo stood out among 600 exhibitors for its unique approach to reel technology.
“Your product is genius!” said the Outdoor Radio Network team. “We’re so glad our friend Adam ‘The Prototype’ Milstead from the UFC stopped by your booth!
As part of the recognition, Svivlo will be featured all week on two of Outdoor Radio Network’s nationally syndicated radio shows. A press release celebrating A Most Innovative Product announcement from the network is also being distributed to celebrate the honorees.
“We’re honored to be recognized among the top innovators in the sportfishing industry,” said Patrik Zander, CEO & Co-founder of Svivlo. “A heartfelt thank-you to the Outdoor Radio Network team for this recognition and for featuring us on-air. It’s a powerful validation of our mission to eliminate frustration and elevate the fishing experience for anglers of all levels.”
The full list of Outdoor Radio Network’s Top 10 Most Innovative Products can be found here: 🔗 Read the article
